BRISTOL, R.I. (April 18, 2023) – Today, US Sailing, the national governing body of the sport of sailing, and Goslings Rum set sail and announce a two-year partnership through the 2024 season. Goslings, creators of the signature Dark ‘n Stormy® cocktail, will serve as the Official Rum and Ginger Beer of US Sailing. The alignment will bring the popular mixed drink to on-water and shoreside events in support of sailors and sailing organizations in the United States.
A family business for over 200 years, Goslings Rum is Bermuda’s largest export product and the only company that blends and bottles rum on the island. First exported to the United States in the 1980s, Goslings offers an award-winning portfolio, including the flagship Goslings Black Seal Rum and Goslings Stormy Ginger Beer. Both are key ingredients in the Goslings’ trademarked cocktail, the Dark ‘n Stormy, which appears like a storm cloud in a glass and – legend has it – was named by a sailor.
“Goslings Rum has been a longtime supporter of sailing, having sponsored iconic races such as the America’s Cup and the Newport Bermuda Race,” says Malcolm Gosling Jr., eighth generation rum maker. “Our partnership with US Sailing builds upon our historical association with the sport and introduces a wider sailing audience to our storied rum with maritime history. We look forward to these athletes responsibly toasting to their accomplishments with Goslings.”
In 2023, Goslings Rum will sponsor shoreside events such as the Rolex Yachtsman & Yachtswoman of the Year, US Sailing Awards, US Sailing Stakeholder Summit, Sailing Leadership Forum, and five of the US Sailing Adult Championship events:
- U.S. Women’s Match Racing Championship (August 19-20, 2023)
- U.S. Team Racing Championship (September 8-10, 2023)
- U.S. Match Racing Championship (September 21-24, 2023)
- U.S. Adult SailingChampionship (October 4-8, 2023)
- Championship of Champions (October 20-22, 2023)
“US Sailing is excited to welcome Goslings Rum as our newest partner,” said Alan Ostfield, CEO of US Sailing. “As a family-owned, world-renowned brand, the Goslings Rum name is synonymous with high-quality, history, and tradition, and we are proud to be associated with them. Their premium rums and recipes steeped in history will enhance the beverage experience at US Sailing Adult Championships and bring a celebratory element to our events and online engagement.”
In addition, US Sailing and Goslings Rum will launch digital campaigns and collaborations to drive engagement among sailings enthusiasts. In the works: a cocktail competition between yacht clubs will pin clubs head-to-head to find which has the best “house drink.”
For more information on US Sailing visit www.ussailing.org and follow @ussailing on Instagram and for more information on Goslings Rum, visit www.goslingsrum.com and follow @goslingsrum on Instagram.
MEDIA CONTACTS:
US Sailing – Merrill Allen, Director of Marketing Communications, merrillallen@ussailing.org
Goslings – MMGY Wagstaff, goslings@wagstaffmktg.com
About US Sailing
The United States Sailing Association (US Sailing), the national governing body for sailing, provides leadership, integrity, and advancement for the sport in the United States. Founded in 1897 and headquartered in Bristol, Rhode Island, US Sailing is a 501(c) (3) non-profit organization. US Sailing offers training and education programs for instructors and race officials, supports a wide range of sailing organizations and communities, issues offshore rating certificates, and provides administration and oversight of competitive sailing across the country, including National Championships and the US Sailing Team. For more information, please visit www.ussailing.org.
About Goslings Rum
A family business for over 200 years, Goslings Rum is Bermuda’s largest export product and the only company that blends and bottles rum on the island. First exported to the United States in the 1980s, Goslings offers five distinctive, award-winning rums: Goslings Black Seal Rum, Goslings 151 Proof Black Seal Rum, Goslings Spirited Seas Ocean Aged Rum, Goslings Family Reserve Old Rum, and Goslings Papa Seal Single Barrel Bermuda Rum. Goslings Stormy Ginger Beer, crafted specifically for use in the trademarked Goslings Dark ’n Stormy® cocktail, is the number-one selling ginger beer in the United States. Goslings also markets a ready-to-drink Dark ‘n Stormy® cocktail collection featuring four varieties. Goslings is available in all 50 states as well as North American and European Duty Free, the Caribbean, Canada, Australia, and most European markets. For more information about Goslings Rum, visit GoslingsRum.com and follow @GoslingsRum.
About Castle Brands
Castle Brands is a developer and international supplier of premium and super-premium brands including: Goslings® Rums, Goslings® Stormy Ginger Beer, Ramazzotti®, and METHOD AND MADNESS©. Additional information concerning the Company is available on the Company’s website, www.castlebrandsinc.com.
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